The Australian Indie Developer Steam Compendium

Understanding player behavior and market dynamics in the current Steam environment is crucial for successful game publishing.

This free email course gives you everything you need to achieve stronger player engagement, more attention from the media, and, ultimately, better sales.

Avoid These 5 Mistakes When Publishing Your Game on Steam For The First Time

— leading To 3 Years of Work Getting Buried Without a Single Review, $143 in Sales After Launch Weekend, and Your Dream Project Becoming a Case Study in What Went Wrong.

  • Learn to Build Launch Momentum That Lasts

  • Turn Your Store Page Into a Conversion Machine

  • Build a Community That Shows Up on Launch Day

  • Sustain Visibility and Trust After Launch

  • Configure Your Game So Steam Actively Promotes It

My name is Alvin, I'm passionate about transformative storytelling through video games.

"This 5-Day Email Course is so valuable, he should have charged for it."

Want to make sure this free email course is “worth it” before you sign-up?

Here's everything that's inside:

Mistake #1: Front-Loading All Your Hype Into Launch Weekend
— and why your wishlist didn’t convert and your sales suffer.Mistake #2: Treating the Store Page Like a To-Do Item
— and why your store gets traffic, but no one clicks “Add to Cart.”Mistake #3: Building in Silence Instead of With a Community
— and why you ship into a void with no Discord chatter, no inbox replies, no launch buzz.Mistake #4: Launching Without a Post-Launch Survival Plan
— and why your player trust drops because you vanished after launch.Mistake #5: Publishing Without Platform Readiness
— and why Steam filters you out before players even get a chance.

Hooray! The first lesson of 5 Mistakes to Avoid When Publishing Your Game on Steam for The First Time is on its way to your inbox!

Within the next minute or two, you're going to get an email from me ({Your Name}).This email contains instructions to get started with our 5 Mistakes to Avoid When Publishing Your Game for The First Time, so be sure to check it out!But if you have any questions, don't hesitate to hit reply and let me know—I'll be happy to help! :-)Now go and check your inbox!

P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder...Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)